I’ve had many wonderful and varied experiences in my life as a software professional. I’ve done everything from designing to developing, training to testing, managing to imagining, waterfall to wagifall to fragile to agile.
It didn’t take long to figure out what I love to do most, and that is the creation process itself: Talking with users, understanding their pain, and figuring out how to help them feel better. Few experiences are better than getting a call from a user who says, “OMG Lisa this is great, thank you so much for making my life easier.” Wow. Be still my beating heart.
I had worked in the software development industry for about 10 years when I decided to try my hand at pursuing an entrepreneurial dream. I built and ran a moderately successful web development consulting company in Connecticut, where I did all my own sales and marketing in addition to being the product manager, business analyst, user interface designer, project manager, database designer, and sometimes front-end developer, office manager, hr generalist, cheerleader and bookkeeper. That 13-year stint as an entrepreneur taught me more than I could ever have learned from climbing the ladder at a software company.
One of my most rewarding accomplishments during my time as an entrepreneur was Grouvia.com. With the immeasurable help of my friend Regina I designed, built, and marketed a large group membership web site over the course of 18 months. The process of creating that app was exciting and fulfilling and a fantastic learning experience. However, my “zone of genius” is the creation process. It does not include sales and marketing, SEO, networking, off-shore vendor management, finance, or Law of Attraction Guru. The product was awesome but the business languished.
So, out of time and low on funds and patience, I turned my sites back to the corporate world. With much trepidation I rejoined the ranks of the fully employed, and much to my surprise and delight, realized I really could be an employee instead of an employer and like it. I still have a few business interests on the side to keep me “in touch.” For now they will remain side businesses, as long as I can continue to work for a company where I can feel like I own something, and can be a major player in the software creation process.
My husband, Gus, and and I live in Reston, Virginia with our beautiful dog Luna. I enjoy reading, cooking, walking, creating new business ideas, hanging out with my family and getting together with friends. I also love to work. No, really.
Building This Site
This site is a work in progress, I plan to fill in the following pages in the next few weeks.
- Portfolio (partially implemented)
- Contact Me
- Training and Workshops
- Awards and Memberships
Last updated: August 16, 2011